“According to some, motorcycling is dying. Millennials are slower to adopt motorcycling than previous generations and Harley-Davidson sales are down which surely spells the end of the entire industry.
However, some sales figures say otherwise. Indian Motorcycles, America’s first motorcycle company, saw an impressive 17 percent surge in sales last Spring. Not only that, but Indian now makes up for 16 percent of the portfolio for its parent company Polaris. If motorcycling is dying, Indian sure isn’t feeling it. For that matter, neither are BMW nor Royal Enfield.”